About

There are only a few things I could talk about all day, every day – great design and great food. I help product teams and stakeholders exceed their business goals by making critical design improvements to their digital products.

Meet Sarah Shuda

Why Work with Me?

I’m a reliable, hard-working designer with over 16 years of experience helping organizations build cohesive, memorable brands and products that resonate with their target audience.

I am customer-focused when it comes to identifying potential opportunities for product improvement. I understand what works and what needs improving by learning directly from the end customer.

I believe personalization is critical. By using data and user insights, we can craft tailored experiences that build loyalty and drive long-term product success. Personalization makes users feel seen and valued and helps products shine in a crowded marketplace.

Outside The Office

My home base is Eau Claire, WI. You’ll often find me paddle boarding, biking, creating art of all kinds, and enjoying time with my family. I’m passionate about interior design. I have gone through the building process twice with my husband.

What I’m into lately: Perler art projects with my daughter.

Core Values

Clarity

Know what’s happening every step of the way.

Collaboration

Good ideas are made great when we collaborate.

Usability

For every decision, there is a reason why.

Proactive

I’m always looking out for your best interest.

When we started our redesign project at cheesebros.com, we met with several different design firms to describe the project and what we were looking for. After each meeting we felt the same thing: they were offering a lot, but not really listening to our specific needs as a food eCommerce business. Then we met Sarah. From the start, she didn't make a bunch of offers and promises, she asked questions. She took the time to get to know our business and what we wanted out of our site. We couldn't be more happy with the result. Thank you for the great work, Sarah! Looking forward to working with you again!