![Alaska.org Logo](https://lynndesignco.com/wp-content/uploads/2022/11/alaskaorg-ani-logo.gif)
The Alaska Channel lives to tell the stories of people who call Alaska their home. They help independent travelers experience the best Alaska has to offer – without the cookie-cutter experiences.
Overview
The Alaska Channel is a team of multi-channel marketing strategists who provide both in-home and out-of-home advertising solutions for Alaska businesses. I had the absolute pleasure of partnering with them for nearly a decade, providing everything from art direction and website design to consulting on various business endeavors and opportunities.
Accomplishments include:
- Lead the redesign of Alaska.org, a 10,000+ page travel website, in both 2013 and 2019. The results of the 2013 redesign included an increase of unique visits by 158%.
- Established an online infrastructure to ease advertising management and sales across 4 major airports in Alaska on Alaskachannel.com.
- Created the first edition of The Alaska Map in collaboration with a cartographer, using editorial and advertiser-driven content.
- Designed a unique photo contest campaign to generate tens of thousands of photos to fill a 60-foot wide photo mosaic inside the Ted Stevens Anchorage Airport.
Responsibilities
- Art Direction
- Brand Design
- Website Design
- User Experience Design
- iOS Design
- Email Marketing
Alaska.org
![Alaska.org Home](https://lynndesignco.com/wp-content/uploads/2022/11/alaska-org-home.jpg)
![](https://lynndesignco.com/wp-content/uploads/2022/11/alaska-org-about.jpg)
![](https://lynndesignco.com/wp-content/uploads/2022/11/destinations-map.jpg)
The Alaska Map
![](https://lynndesignco.com/wp-content/uploads/2022/11/the-alaska-map.jpg)
AlaskaChannel.com
![Alaska Channel Website](https://lynndesignco.com/wp-content/uploads/2022/11/alaska-channel-website.png)
![](https://lynndesignco.com/wp-content/uploads/2022/11/bob-kaufman.jpg)
![](https://lynndesignco.com/wp-content/uploads/2020/04/quote.png)